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    Younger traders lead shift in the direction of direct fairness investments, flag issues of economic literacy: Survey

    Funding in shares is a most well-liked main funding selection amongst younger Indians underneath 35 years of age, signalling a shift in the direction of direct fairness investments over conventional financial savings devices, a survey on Investor Behaviour Index (IBI, 2025) by funding advisory StockGro in collaboration with 1Lattice, revealed.

    “The Investor Behaviour Index 2025 highlights a outstanding transformation in India’s retail funding panorama,” stated Ajay Lakhotia, Founder & CEO, StockGro.

    Amar Choudhary, CEO at 1Lattice, said, “Indian inventory markets have witnessed huge investor curiosity and participation in current instances, with 40 per cent of traders being underneath the age of 30 years and 1 in 4 new traders being ladies. Fairness investments are being recognised as a wonderful wealth creation and passive earnings era instrument.”

    Nevertheless, 42 per cent of non-investors amongst takers of the survey have flagged issues about monetary literacy, citing lack of understanding as the first barrier to getting into the market. 

    The survey performed nationwide amongst 50,000 respondents discovered {that a} overwhelming majority (68 per cent) choose utilizing digital platforms for his or her funding wants.

    The survey discovered 44 per cent aspiring traders choose step-by-step steering to start out investing, whereas 38 per cent choose bite-sized on-line video programs, highlighting the rising demand for structured, accessible monetary studying.

    “The accessibility of real-time insights, AI-powered funding suggestions, and digital buying and selling experiences has considerably lowered entry boundaries for brand spanking new traders,” it added.

    The survey has additionally highlighted issues of unease market crashes, indicating want for high-risk consciousness.

    This comes as the broader market tumbled amid promoting strain. Sensex closed 856.65 pts or 1.14 per cent decrease at 74,454.41 on Monday, and the Nifty 50 depreciated 242.55 pts or 1.06 per cent to 22,553.35.

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